How to Design an SEO Friendly Website that Google Will Love
Table of Contents Your website is your online image. And like it or not, no matter what business you are in, your business is an
Your Website Should Generate Leads, Not Headaches
Are you searching for web developers near me?
When it comes to hiring a company for website development, there are many factors you should consider before making a final decision.
You must chose the right web development partner that can help you achieve your online goals before, during and after the launch of your new web site.
Many web development companies take short-cuts by using premade website or templates, or using technology platforms that are good for them, but may not be in the best interest of your company.
At Kansas City Web Design, we never use pre-made website templates. Each and every one of our websites are hand crafted, in-house, by our own web designer and web developers. Our web development agencies use the best web development , research and design technologies available in the marketing today.
This is important because the only way for your website to reach its true online potential, it much be designed and coded from the ground up with your marketing strategy baked-in at the first line of code.
We are the highest rated, most experienced custom WordPress web developers in the Midwest and we are experts in created SEO-friendly websites that perform exceptionally well on Google.
I am glad I chose to use your company and will definitely do it again...
Fantastic!!! I have worked with other companies in the past such as web development and advertising companies that promise the moon, take your money and then don’t deliver. I’ve learned that like any other product or service you get what you pay for.
This company is not cheap and I can see why. It takes a lot of time to make a custom website not just their time but also of the owner of the website.
I guarantee I am not the easiest customer Phil & Toni ever worked with 🙂 KC Web Design took the time to listen to what I wanted and then guided me through the process of how things work on the user end. This is important because it all ends up being what will your website customer want to see and experience.
Thank you Phil and everyone else involved. I am glad I chose to use your company and will definitely do it again.
Owner, Premier Home Inspection
The vast majority of our clients are businesses that want a professional website with the highest possible organic search engine visibility. After all, what good is a website that does not have the potential to rank well on Google?
Yet, most websites today are like “kit cars” – eye-candy on the surface and junk under the hood – giving your business virtually no chance of winning the search engine race. We build SEO-friendly websites from the ground up, giving our clients a tremendous advantage on the search engines. Over the years, Google search engine rankings have become increasingly important for companies to achieve their growth goals. However, the SEO has evolved to include more and more elements of marketing. The more Google improves is search engine technology, the harder it is for companies to grow or even maintain their organic website visibility.
Google continuous algorithm updates present challenges for companies that want to update their web presence. In fact, over 75% of our new website development projects have been rescue projects. These are almost always complete do-overs of brand new websites! Many business owners are falling into a dilemma that we call the design trap where they price shop web design services by only considering (1) price and (2) subjective appeal of a particular design firm’s portfolio, rather than researching by track record and return on investment. We’ve seen dozen’s of companies this year lose ten of thousands of dollars on failed web development projects.
As you consider partnering with Kansas City web designers, be sure to confirm that your new website will include a Content Management System or CMS. A CMS will enable you to login to the backend of your new website and make real-time changes to key areas of your site. Most CMS systems will enable you to add and edit text content, add and edit blog posts, and even add or swap out images and videos. As one of the leading SEO companies in Kansas City, we feel that every website should include a powerful CMS so that you can manage your own web content.
WordPress started out as free and open source blogging tool based on PHP and MySQL. It has evolved into a powerful, full-featured content management system (CMS). Word Press has many features including a plug-in architecture and a template system. According to Wikipedia, WordPress is used by over 16.7% of the Internets’ top one million websites. WordPress is currently the most popular blogging system in the world. Approximately 30% or more of all new websites use WordPress. For most of our new client websites, we recommend WordPress for the CMS. In fact our our own site is a custom WordPress website. WordPress is a very powerful CMS and is supported by a massive community of developers that are constantly updating and creating new plugin features and updating existing plugins. Kansas City Website Design is the top WordPress developer in Kansas City.
Once upon a time, Joomla was a content management system vying for a position as a top CMA. Well, WordPress won that race and is now the de facto standard for the entire Internet. Like WordPress, Joomla! is also a free and open source content management system for publishing website content on the Internet. Also, like WordPress, Joomla is written in PHP. Joomla uses object-oriented programming techniques and stores data in a MySQL or MS SQL databases. This CMS features many of the same functions you would find in WordPress (or via WP plugins) such as page caching, RSS feeds, printable versions of pages, news flashes, blogs, polls, search, and support for international languages. Joomla has been downloaded over 30 million times. Just like WordPress, Joomla has a strong development community with over 10,000 free and commercial plugins. After WordPress, Joomla is currently the second most used CMS. Joomla is a great CMS for developers, but for clients tend to find it slightly more cumbersome. Also, WordPress usually has edge with respect to newer features because of its popularity. From a development standpoint, Joomla is great to work with. We use to develop websites in Joomla, but not anymore. If you have a current site in Joomla, we can help you convert it to WordPress, but if you want to build a new website in Joomla, we’re probably not the best fit.
WooCommerce is an ecommerce plugin for WordPress websites. It’s the most popular and best WordPress eommerce plugin to add an online store to your site. Woo eCommerce supports manual payments (i.e. checks & money orders), PayPal Payments, Google checkout, Apple Pay, Stripe and Authorize.net and more. This is a great eCommerce system and more affordable that enterprise eCommerce systems like Magento. Generally speaking, if you have 100 products or services or less, WooCommerce eCommerce is a GREAT and economical eCommerce solution for your new website. We word with this plugin a lot – it is very stable, well supported and SEO-friendly.
VirtueMart is an open source e-commerce system designed that is an extension (aka plugin) Joomla! VirtueMart is written in PHP and uses MySQL databases for storage. It is ideal for low to medium level traffic web-sites. VirtueMart features an unlimited number of products and categories, with products able to be assigned to multiple categories. It also allows for the sale of downloadable products. If you want us to develop a website using Joomla and you require and ecommerce system, this should be your first choice as an ecommerce solution.
Magento is a feature-rich, highly scalable eCommerce solution that uses open-source technology. This system provides online businesses with a powerful product and website management including a high degree of flexibility and control over the look, content and functionality of your online store. Magento is both an ecommerce system and a content management system for the informational pages of your website. Magento’s backend features powerful marketing, search engine optimization and catalog-management tools.
Great website design with great SEO. Best in the business!!!
Our company has been using Phil and Kansas City Web Design for years now and never once have we been disappointed. Our company has grown substantially over the last few years and undoubtedly we have Phil to thank for that. Kansas City Web Design is a terrific company wtih hardworking individuals who put the client first. Simply put Phil is the best. Great website design with great SEO. Best in the business!!!
Owner, Bob Hamilton Plumbing
We Design the Website
We Custom design every website in Adobe Photoshop or Figma
One of the key benefits of our process come from design. We do not use premade WordPress themes or templated websites. Our sites are designed from the ground up to be search engine friendly.
We also bake in the principles of storytelling and Google best-practices as defined by the Google Search Quality Rater Guidelines.
While most of our competitors focus on design and features, we concentrate on building a website platform that will help you attract and convert traffic so that you can grow your company to its true potential.
We Code The Website
All of Our Web Development work is competed in-house
Our WordPress web development team is the most experienced in Kansas City, and we are among to top SEO-friendly WordPress developers in the world.
Our custom WordPress websites have a huge competitive advantage on Google because we reverse engineer our development from search behavior.
When SEO savvy web development create your website, they can structure the site in a way that is 1000x more Google friendly than a design driven website.
The specific advantages include efficient coding, layout, SEO friendly element, schema & structured data, SEO coding, speed, meta deta, and much more.
We Add Website Content
We'll Help You Create & load new Website Content
Once the design and development phases are complete, we start loading new content on your website.
This is typically done a private staging or test website url so that you can see the website during this work-in-progress stage.
In most cases, our team is helping you write or re-write content on your website based on the SEO keyword research and competitor analysis. This includes creating new videos on your behalf, writing or re-writing website content and blog posts, and adding new images and photographs.
We Optimize the Website
World-class On-Page SEO
While we are truly optimizing your new website from the the design phase and first line of code, a big chunk of the search engine optimization process occurs during content strategy and creation, including this stage of website development when we load the content onto the new site.
The optimization phase includes add including setting title and meta information, structured data, optimization content structure (title tags, bullets/lists, font styles, table of contents) as well as cross linking pages to supporting content and to key landing pages within the site.
Its important to note that this type of “on-page” SEO is on one and done. After the site is launched, we will continually optimize website pages to keep them fresh, update keywords based on SEO visibility and build internal and external links to website pages to maximize visibility and ROI.
We Launch Your Website
You’ll came for our web development, you’ll stay for our SEO.
Honestly speaking, web design and development is not all that fun.
To do it right, it takes a long time and a lot of patience. Our typically process takes 3-4 months to complete because we’re doing everything from scratch from a custom strategy.
But after all the hard work is done, it feels great to launch the site.
The real fun, however, begins on the day of website launch which is when the SEO services clock starts. Most of our client see a nice bump in SEO traffic and rankings.
Generally speaking, our SEO clients starting seeing minimum results in 3-6 months, and more complete results in 6-12 months and into the second year of service.
Here are your answers
WordPress is a Content Management System (abbreviated as 'CMS') that enables you to publish, edit and manage digital content on your website. WordPress is the most popular CMS in the world and powers over 40% of all websites on the Internet. In fact, WordPress powers over 43.3% of all the websites on the Internet.
Custom WordPress websites cost from $10,000 to $100,000 and up. Your website development costs will depend on the size, number of pages, features, level of customization and content required for the build.
Pre-made WordPress website theme and templates have much lower development costs since you are essentially using the same website many other companies use, but with different colors, logos and content. Pre-made theme based websites may cost $1,000 to $10,000 and can be installed by a freelancer, gig worker or mom-and-pop website company. Use caution, however, as pre-made website rarely perform well on the search engines, but work fine as a low cost digital brochure website.
Web Design is the artistic process of creating a design and user experience (UX) for a website that provides the look and feel of the site. Web designers typically create the website styling based off of your brand guidelines, logos, and other elements of your branding and corporate identity.
Web Development, on the other hand, is the process of turning the design work into Internet computer code so that it can live on a server at your domain address and become part of the Internet.
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