Today it’s impossible to grow a business’s online presence without the aid of effective content marketing. But what is content marketing exactly?
What is it about Google’s search engine algorithm updates that keeps professional web designers and content writers on their digital toes? Simply put, recent Google’s algorithm updates target “webspam”, which is a catch-all term used to describe methods of generating artificial content and backlinks to a website in an effort to game the organic search […]
Have you ever seen a computer mouse in a science fiction movie or television show? It seems all of our favorite futuristic television show and movies, digital screens have survived but today optical mouse has become extinct. Our fictional mouse-less future is becoming today’s reality.
As you have probably noticed, home and office computers aren’t the only type of computer hardware with web browsers anymore. To address this reality, responsive web design has evolved to allow web designers to create websites in order to accommodate the varying screen sizes of devices such as the BlackBerry, iPhone, iPad, netbook, Kindle and […]
When it comes to website designers, creating content for your blog or social media channels, it seems that everyone has a slew of right answers; indeed, online marketing plans spring forth with gusto, but no one strategy ever proves to be the promised key to success.
With the growth of social media, it’s easy to feel as though your Kansas City internet presence is fractured and scattered. Instead of simply maintaining one website, it may feel as though you have to work harder in order to be present across multiple social media platforms. Without careful coordination, it may seem as though […]
Recently, you started a company blog that gives your take on new products coming in to the marketplace, adding content aimed at educating your customer. However, your website’s search engine rankings have been anything but encouraging, and you’re most trusted adviser noted that your blog and website content is very one-dimensional:
As a business owner with a successful e-Commerce website, you’ve been noticing a drop in visitor traffic and fewer click-thrus to your shopping cart; this, while your competition continues to cut into your market share.
If you need a new web site for your business or your blog, the most popular content management system these days is WordPress (source). There are a variety of reasons why this free software is being used so frequently.
Did we ever think we’d see the day when in the ‘blink of an eye’ customers are prone to move on to another website? Well, in today’s digital race, it’s all about a half-a-blink. In fact, 250 milliseconds (a millisecond is one-thousandth of a second) seems to be the measure of a successful, high-speed experience […]