Just when you thought ‘social media’ talk was all a fad, bingo, the light comes on and you’re ready to embrace it….an NOW is the time! Social media participation has always been important, but now the search engines have placed considerable weight on your company website’s social signals.
Online video marketing can and should be a part of your KC business’ online marketing strategy. It is hard to imagine a business niche that can’t generate buzz from online videos, as this medium has been used to great effect. YouTube, in fact, is the world’s second largest search engine.
Every day we get phone calls from Kansas City businesses that feel cheated by web design services. They invest in a new website and discover well after launch that their new website is not SEO friendly. They have fallen into the “web design trap” by price shopping for the cheapest form of eye-candy, not realizing […]
Background: We (Kansas City Web Design) do virtually no direct marketing. Absolutely no telemarketing. No offline marketing or advertising. We sent out a flyer ONCE last year because we have a printer client and they convinced us to try. We picked up one new great client from that mail-out, but not enough of an […]
Social media marketing has been on the rise the last few years, with Facebook, Twitter, and now Linkedin leading the way. Among these top social media sites with marketing potential is Google’s very own social network, Google+. Not only do you have a major SEO advantage from the start with Google+, but you can increase […]
Social media has proven to be a critical marketing asset for today’s small businesses. It allows for the opportunity to instantly communicate with a target audience through video animations, up-to-the-minute updates, blog posts, screencasts, captivating images, and other unique forms of content.
Measuring the effectiveness of social media and Internet marketing campaigns blogging content may seem an inexact science, but marketing types are actually relying on metrics to help them make their case for adding these options to their budgets.
What is it about Google’s search engine algorithm updates that keeps professional web designers and content writers on their digital toes? Simply put, recent Google’s algorithm updates target “webspam”, which is a catch-all term used to describe methods of generating artificial content and backlinks to a website in an effort to game the organic search […]
Have you ever seen a computer mouse in a science fiction movie or television show? It seems all of our favorite futuristic television show and movies, digital screens have survived but today optical mouse has become extinct. Our fictional mouse-less future is becoming today’s reality.