Podcast Guesting is the Best SEO Link Building Tactic You’ve Never Heard Of

Podcast guesting is a content marketing tactic that involves targeting, reaching out and getting booked on podcasts that are relevant to your niche.

Podcasting is bigger than ever, but still massively underrated in the marketing community – and almost ignored in the SEO community in terms of being an SEO tactic.

But when you combine the link building benefits with all the other other benefits that podcasting guesting provides, you can see why our agency believes that this is one of the highest ROI marketing tactics of all time.

Before we get to link building and backlinks, what are some of the benefits of a podcast guesting campaign? Continue reading “Podcast Guesting is the Best SEO Link Building Tactic You’ve Never Heard Of”

How to Get Client Results & Grow Your Own Agency with Content Marketing

Brandee Johnson is an entrepreneur, a marketer and a speaker. Since 2015, Brandee has owned and operated Limelight Marketing, a growth agency based in Pittsburgh, Kansas.

Limelight Marketing helps companies develop brand stories to attract and convert customers.

Prior to owning the agency, Brandee spent 15 years working for leading brands in national and global corporations including Lego.

She has implemented and integrated a variety of marketing and IT systems including marketing automation, CRM, and eCommerce platforms. Continue reading “How to Get Client Results & Grow Your Own Agency with Content Marketing”

I Pity The Fools That Say SEO Is Dead

How many blog and article headlines have you read in recent years proclaiming that SEO is Dead? You’ll probably see more of these headlines in 2017 and 2018. It seems that virtually everyone on the planet thinks that SEO is the same as link building. If your definition of SEO is volume based link building and link scheming, then you may be right, SEO is dead. Continue reading “I Pity The Fools That Say SEO Is Dead”

Why Freelance Writers Like Writing for Small Businesses

As an SEO and Internet marketing company here in Kansas City, we struggle sometimes getting our clients to create blog content on a regular business.  They know how important blogging is for SEO, but writing content can challenging for a business owner.  Many do not have the time, and some people do not like to write.  Yet as a search engine marketing company, we MUST get quality content onto our clients blogs on a regular basis. Continue reading “Why Freelance Writers Like Writing for Small Businesses”

Capitalizing On Your KC Online Marketing Strategy: 8 Tips For Video Marketing

Online video marketing can and should be a part of your KC business’ online marketing strategy.  It is hard to imagine a business niche that can’t generate buzz from online videos, as this medium has been used to great effect.  YouTube, in fact, is the world’s second largest search engine.  Continue reading “Capitalizing On Your KC Online Marketing Strategy: 8 Tips For Video Marketing”